Posts in Business
5 Steps to Business Efficiency with the Best Apps

The excitement of a new project fills us with renewed energy and optimism for the future.   Often we find ourselves stuck in moving from an idea into action.  If you’re a creative entrepreneur, you know this feeling all too well.  In order to build something yourself, whether it be a blog, Instagram page or something else, you must be incredibly dedicated, patient, and self-confident.  Nothing happens overnight.  In fact, the average overnight success is 7 years, so dedication is essential.  Crazy, right?!

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Key Factors & Elements Your Brand Needs Now

Sometimes branding can feel overwhelming. It can feel like a daunting task to brand your business and make it just right. Business owners often assume that branding is more than it has to be, but creating an intentional brand is all about keeping it simple. Doing too much and going over the top with your brand can actually hurt you in the long run.  Branding doesn't have to be complicated. Keep it simple. To help you keep it simple and straightforward, I am breaking down branding into a simplified definition of what it is and the key factors you need to build an intentional brand for your business.

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5 Great Ways to Use Instagram Story Highlights

While we were decking the halls and gearing up to celebrate the holidays, Instagram launched one of the biggest features of 2017: Instagram story highlights.

Businesses and brands are loving this feature, and we aren’t surprised! There is finally a way to save and highlight content that you don’t want disappearing after 24 hours. So whether you are a brand specialist who wants to showcase your latest projects, or a food blogger who would love to keep a step-by-step recipe showcased for more than a day, Instagram collections is a great way to stay organized and highlight what you’d like your followers to see!

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Welcome!

Hello friends! We're so glad you're here! You may notice a few changes around here ;) Over the past few months we've been revamping our website so it is a more clear and a more beautiful place to (virtually) land. We hope you love it as much as we do! 

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Chatting "The Ideal Client" with Bixby + Pine

Today we are talking about attracting and visualizing your ideal client with the gals from Bixby & Pine. We met this team a few years ago at Bloom Bash Seattle and have stayed in touch and watched their business continue to grow and thrive since then. They have a strong brand, voice and you can tell they work with their ideal clients a majority of the time! So what is their advice on finding that "unicorn" client time and time again? Maybe it doesn't have to do with listing out her favorite colors, where she shops, etc.... Intrigued?! Read on to find out!

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How to Use Mailchimp to Deliver Freebies

We're really excited to have Jean, of Sweet Blue Bird Design Co., here today sharing a really important how-to with you! Jean is a talented graphic designer with helpful courses for entreprenuers + is also a Bloom Workshop alum, which we adore! We always want to add value to our clients, followers and hook in our potential clients, so one way to do that is by creating a newsletter where you give followers an incentive to sign up, by giving them something for free in return. GASP! That sounds tricky to you? Don't worry, Jean has you covered below:

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Defining Your Client Experience {Part Three} with Prairie Letter Shop

We are back today with the final post in Alex from Prairie Letter Shop's series on the client experience! Be sure to read to the bottom and grab the pdf and freebie wallpaper! 


If you’ve been following along with this series, I’ve shared about client experience—why it’s vital, and how to diagnose your own strengths and weaknesses in this area. Today’s post is the final in the series, and it’s all about creating a concrete plan. If you haven’t read Parts 1 and 2 yet, be sure to start there!

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